The Incredible Power of Humor in Social Media Marketing
Finding a good location, developing a competitive product, generating good marketing content and finding flexible business funding (like a merchant cash advance) are just a few of the many things on an entrepreneurs’ mind. But have you thought about the importance and power of humor? That’s right, humor.
“I have to breakup with you. We’ve connected on so many platforms-Facebook and Twitter-but I just don’t feel Linkedin.” – Derek Kessinger
The goal of social media marketing is to engage consumers, reach out to them and show them your business’ personality and passion. One of the most effective ways to reach your market is to evoke emotion. What better way to do so than to use humor.
People love to laugh. It allows them to forget their everyday routine and stress for a few minutes and relax. In social media, funny content and videos have a stronger change of being reshared. So, if you enjoy a good joke and entertaining, your business’ social media is in luck. Besides boosting the number of shares, humor can help your social media in several different ways:
- Humor Triggers a Positive Response
In addition to relieving …